As I previously wrote, I'm attending the Mobile World Congress in Barcelona and I needed new business cards because some of my URLs had changed so I ordered cards from Streetcards in London.
The front (or back, depending on your view) has an illustration by Hugh MacLeod (see above). He's a marketing consultant and prolific blogger who has generated quite a lot of attention from bloggers and techies for the cartoons he draws on the back of business cards, and he has turned his hobby into a business.
The back (or front!) of the card has my contact information reversed out in white on a red background (see below). MacLeod typically draws about technology and human relationships. I wish he drew cartoons about mobile communications, but the one I selected is appropriate -- much too appropriate <g> -- for me.
I paid extra for lamination, and the cards feel quite substantial and slick. I like 'em. I think they will go over well with the conference attendees I meet in Spain.
Think strategy: I tried many designs, and found simple to work very well. In addition to design, one of the most important components is your strategy. I found this strategy to distribute the cards very helpful. Read: http://tinyurl.com/lbh2ac
Posted by: Judy | Tuesday, July 14, 2009 at 02:20 PM